Contract manufacturing to give your brand a nutritious competitive edge

Contract manufacturing to give your brand a nutritious competitive edge

Today’s competitive environment is tougher than at any point in history. Across a whole range of markets, there are new entrants joining the fray every week, as the internet age reduces barriers to entry for new business startups. At the same time, consumers are far more knowledgeable about what they want and expect, and they also know that if your business doesn’t meet their expectations, there are plenty of others to choose from. This is particularly the case in businesses operating in the health, nutrition and wellness sector. To stand still is to fall behind as your competitors are constantly devising and delivering new offerings in a bid to increase their market share. Engaging with hearts, minds and stomachs Never underestimate the importance of brand image. At Focused Nutrition we manufacture healthy, wholesome and tasty products for busy, health-conscious consumers. Our contract manufacturing service allows a collaboration that blends our years of experience with your corporate ethos and brand values. Your marketing team is constantly devising ways to connect with the hearts and minds of your target customers. We all know that the way to a man, woman or child’s heart is through the stomach, and adding a delicious range of carefully branded bespoke snacks to your product offering provides the perfect route. The ideal partnership You know your business and your customers better than anyone, so you probably already have a vision of the kind of nutritious snack that would be the perfect fit for your business, whether it is a luxury flapjack that can be enjoyed by those with dietary constraints or a nutritionally-packed protein bar to...

There are few treats as satisfying as the flapjack.

There are few treats as satisfying as the flapjack. Whether you’re eating one with a cup of tea or getting yourself some fuel before exercising, the flapjack’s simplicity certainly doesn’t compromise on its taste. In the US flapjacks date back to the early 17th century, yet they resemble pancakes, with the name originating from the term flap which meant to toss a pancake. Our traditional British tray-bake version is usually made from a few basic ingredients – oats, butter, syrup and sugar and harks back to Shakespeare’s time, with him mentioning them in Pericles, Prince of Tyre in the early 1600s. Despite the debate about the origin and whether a flapjack is a pancake or a lovely tray bake of healthy and filling oats, one thing is for sure, we like to keep our bakery products simple and traditional. Less is of course more. Trying to cut out processed, unhealthy food in our diets whilst keeping energy up and cravings at bay can seem like an impossible task at times, yet really you just need a little pick me up of the right kind to keep you on track. Have a look below for our simple yet healthy flapjack recipe. Healthy Flapjack recipe Ingredients -200g of your choice of mixed nuts, seeds and dried fruits (we like pistachio and apricots) -100g of wholegrain rolled oats -3 tbsp of maple syrup or honey -100g of butter or low fat spread -2 tbsp of peanut butter Method: Preheat your oven to 160C and line and grease a square tin. In a pan over a medium heat melt together the peanut butter,...